Postify vs Buffer: The Buffer alternative with flat plans
Buffer bills every connected channel: 10 channels cost US$60 a month on its one-user Essentials plan, and US$120 on Team, the plan with approval workflows. Postify's Team plan is US$39 a month for up to 15 channels and 5 seats, approval workflow included. Buffer's rate per channel falls as you add channels, so the worked examples below are worth checking against your own count.
Every Buffer fact on this page is either a published price or something Buffer documents itself, each one linked to the page it was read on and dated — all of them read on or after . We do not quote review-site ratings, and we have no customer testimonials to show you yet.
Side by side
Postify vs Buffer, feature by feature
Buffer bills per connected channel, from US$6 a channel a month on Essentials (1 user) and US$12 on Team (unlimited team members), with lower rates past 10, 25 and 50 channels. Its own worked examples, on monthly billing: 10 channels cost US$60 a month on Essentials and US$120 on Team; 25 channels cost US$120 and US$180. Buffer pricing, checked .
| Feature | Postify | Buffer |
|---|---|---|
| How it is billed | One flat price per plan, channels and seats included: Starter US$24, Team US$39, Agency US$79 a month. | Per connected channel: from US$6 a channel a month on Essentials and US$12 on Team, cheaper per channel at higher counts.Buffer pricing, checked |
| Free plan | Yes: 3 channels, 30 posts a month, 1 seat. | Yes: up to 3 channels, 10 scheduled posts per channel at a time, 1 user.Buffer pricing, checked |
| Cheapest paid plan | US$24 a month (Starter: 5 channels, 100 posts a month). | US$6 a month for one channel on Essentials (1 user), billed monthly.Buffer pricing, checked |
| Team members | 1 / 1 / 5 / 20 (Free / Starter / Team / Agency) seats. | 1 user on Free and Essentials; unlimited team members on Team.Buffer pricing, checked |
| Scheduled posts | 30 / 100 / 500 / 5,000 (Free / Starter / Team / Agency) posts a month. | 10 scheduled per channel at a time on Free; unlimited on paid plans, subject to a fair use policy that caps usage at 5,000 posts per channel.Buffer pricing, checked |
| Approval workflow | Approval workflow on the Team and Agency plans; client review links on the Team and Agency plans. | Content approval workflows on Team only.Buffer pricing, checked |
| Free trial | 14 days on every paid plan. | 14 days on paid plans.Buffer pricing, checked |
| Public API | On every plan, Free included (1,000 requests a month): 17 REST operations with an OpenAPI 3.1 spec. | API access on every plan: 1 key on Free, 3 on Essentials, 5 on Team.Buffer pricing, checked |
A feature is listed only when Buffer's own pages say what it offers. Anything we could not read there is left out rather than guessed.
The arithmetic
What Buffer costs as you add channels
The Buffer figures are its own published prices, from Buffer pricing, checked .
At 10 channels
- Buffer
- US$60 / mo
- Postify Team
- US$39 / mo
Buffer Essentials, 1 user; Team, with approvals, is US$120 · Postify Team includes 15 channels, 5 seats and 500 posts a month.
At 25 channels
- Buffer
- US$120 / mo
- Postify Agency
- US$79 / mo
Buffer Essentials, 1 user; Team, with approvals, is US$180 · Postify Agency includes 50 channels, 20 seats and 5,000 posts a month.
The honest part
Where Buffer is the better choice
A comparison page that claims we win on everything is an advertisement. These are the cases where we would tell you to pick Buffer.
- At three channels, Buffer Essentials is US$18 a month, less than any Postify paid plan.Buffer pricing, checked
- Buffer bills only for the channels you connect, so you never pay for capacity you do not use. A Postify plan costs the same whether you use a few of its channels or all of them.Buffer pricing, checked
- Buffer's Team plan has unlimited team members, so a large team pays per channel rather than per person. Postify's largest plan has 20 seats.Buffer pricing, checked
Moving across
Switching from Buffer
There is no Buffer importer. This is what comes with you, and what stays behind.
What carries over
- Your social accounts. You reconnect each one to Postify, and nothing is posted while you do.
- Your queue, as a file. Postify's bulk upload takes a CSV in its own template (body, platforms, scheduled_at, as_draft, media), up to 500 rows at a time. If you can get your Buffer queue into a spreadsheet, you can reshape it into that template.
- Your team. Invite teammates by email: Team includes 5 seats and Agency 20.
- Your automations, rewritten. Anything you script can target Postify's public API (17 operations) and its signed webhooks.
What does not
- Scheduled posts, drafts and settings. Postify has no Buffer importer and never reads your Buffer account, so nothing moves on its own.
- Your Buffer analytics history. Past reports and performance stay in Buffer.
- Channels on Threads and X. Buffer publishes there, and Postify lists them as coming soon, so those channels cannot move yet.Buffer pricing, checked
- Channels on Google Business Profiles. Buffer publishes there, and Postify has no connector for it.Buffer pricing, checked
What we build instead
Publishing you can audit
The category's loudest complaint is posts that quietly never go out. Every line below describes a mechanism that exists in the product today.
One writer, structurally
Moving a post into publishing is a single conditional database write. If two workers race, exactly one wins and the loser returns without ever calling a platform API — double-publishing is prevented by the data model, not by a lock that can time out.
Retries that cannot double-post
Every delivery attempt derives a deterministic key from the post, the channel, its scheduled time and the attempt number, stored under a unique constraint. A retry of an attempt that already reached the platform collides on that key and is recorded as skipped instead of sent twice.
A per-channel delivery record
Every post exposes, per channel, the stage it reached, how many attempts it took, the HTTP status the platform returned and the error text if it failed. When something does not go out, the reason is in the product rather than in a support reply.
Nothing sits in limbo
A sweep runs every minute and any post still stuck mid-publish after an hour is moved to failed, which triggers the same failure email and webhook as any other failure. A wedged job surfaces as a failure you are told about, not as silence.
You are told, every time
A failed publish sends an email you can switch off per workspace and fires a post.failed webhook carrying the same detail. Silence is not a failure mode we rely on you to notice.
Failed deliveries you can replay safely
Failed deliveries collect in a queue you can inspect and replay. The replay path re-checks that the post still exists, that this channel is not already delivered, and that no attempt is in flight — it refuses rather than risk a duplicate, and every replay is written to the audit log.
A real public API, not an integrations page
17 REST operations under /v1 with an OpenAPI 3.1 spec, RFC 9457 problem+json errors carrying a stable machine-readable code, cursor pagination, and IETF-draft rate-limit headers. Scoped organization API keys; an Idempotency-Key header on post creation with a 24-hour ledger.
Signed webhooks with a published failure ladder
Outbound events are signed per the Standard Webhooks spec (HMAC-SHA256 over id.timestamp.body). Secret rotation overlaps both signatures for 24 hours. Failed deliveries retry 9 times across roughly 32 hours, warn you by email at 5, 10 and 15 consecutive failures, and auto-disable the endpoint at 20.
An MCP server for AI agents
A remote MCP server exposing 15 tools over OAuth 2.1, so an assistant can read your schedule and draft posts directly. Publishing and deleting stay disabled until a workspace owner turns them on.
An MIT-licensed SDK
The TypeScript SDK is MIT licensed, open source and published to npm as @postify/sdk, so the client you automate against is not a black box.
Analytics that admit what they don't know
Follower figures carry the reason you can trust them — live, frozen, or as-of-last-connect — and the top-posts panel names which platforms engagement data actually covers instead of quietly reporting zero for the rest. Coverage differs by network: not every network reports engagement, and where Postify cannot refresh a follower count, the figure shown is labelled as of your last connect.
Check it yourself
What Buffer documents about Buffer
We only cite what a vendor publishes about their own product. Every link goes to their page, not our summary of it.
Buffer publishes its per-channel rates and worked monthly totals on its own pricing page, so the arithmetic above takes a minute to reproduce.
Buffer pricing, checked
Questions
Postify vs Buffer, answered
Is Postify cheaper than Buffer?
It depends on your channel count and on how many people need access. At three channels Buffer Essentials is US$18 a month, less than any Postify paid plan. At 10 channels Buffer is US$60 a month for one user or US$120 on Team, against US$39 for Postify Team with 5 seats; at 25 channels it is US$120 or US$180, against US$79 for Postify Agency. Work out your own channel and seat count before assuming either direction.
What does Postify do about posts that fail to publish?
Three things, all of them in the product rather than in a support queue. A failed publish sends an email and fires a post.failed webhook, so you learn about it without checking. Each post shows, per channel, the stage it reached, the number of attempts, the platform's HTTP status and the error text. And failed deliveries collect in a queue you can replay, where the replay path refuses to run if that channel was already delivered.
Does Postify have a free plan?
Yes — 3 connected channels and 30 scheduled posts a month, with no card required. Paid plans start at US$24/month (you are charged in your own currency) and each begins with a 14-day free trial.
Can I import my Buffer posts into Postify?
Not automatically: there is no Buffer importer, so you reconnect each account and rebuild your schedule. Postify's bulk upload takes a CSV in its own template (body, platforms, scheduled_at, as_draft, media), up to 500 rows at a time, and the public API has 17 operations and an MIT-licensed TypeScript SDK, so moving a queue is a file you reshape or a script you write rather than a button we ship.
Other comparisons
Try it against your own channels
The Free plan connects 3 channels and schedules 30 posts a month, with no card. Paid plans start at US$24/month — you are charged in your own currency — and each begins with a 14-day free trial.
